Abbas Jassim Muhammad, Muhammad Sadiq Muhammad Ali, and Ali Latif Odaa. “THE ROLE OF ORGANIZATIONAL VALUES AND THEIR REFLECTION IN ENHANCING PRODUCT QUALITY, COLLEGE OF TOURISM SCIENCES, AS A MODEL”. International Journal of Studies in Business Management, Economics and Strategies, vol. 3, no. 6, June 2024, pp. 59-87, https://scholarsdigest.org/index.php/bmes/article/view/754.